Beer Services

2023 Beer Services Information

Whether you’ve attended 10 times or this is your first Homebrew Con, you need to know how to get your beer to the event and what to bring to help you serve it. These resources will help you prepare for the best homebrew event of the year!

Questions? Please contact Cellar Manager Mike Aronson:

We’ve once again teamed up with GrogTags to provide keg labeling tags for conference attendees, sponsors, breweries, and speakers at Homebrew Con. All beer coming to the conference should have a tag on it indicating what event it is for.

Grogtag Labeling Information – Coming soon!

Social Club Template

  • All clubs pouring in Social Club should download and provide beer signage for any beer you’re serving to attendees.
  • 5″ x 7″ stands are provided for the Social Club bars.

Please download and print a signage card for each beer you bring.

Club Night Template

Though beer signage stands are not provided for Club Night, feel free to use these AHA-branded signs to promote your club beers.

  • Please make sure to drop your beer, then go and find parking.  You will not be able to remain parked on the loading dock for any reason.
  • If you ordered a Grogtag for your beer, the AHA beer cellar crew will have your tag on-site when you check your beer into the cellar.
  • Be sure to complete and attach a Grogtag to ANY beer being delivered to our cellar.
  • Go to the Labeling Beer page for more information about Grogtags.
  • The Homebrew Con cellar team will be on-site to assist with any questions.
  • The cellar cannot accept any CO2 or draft equipment for storage.
  • All beer delivered to the cellar will be kept cold in refrigerated trailers until it is delivered to it’s serving location.
  • No kegs may be returned to the cellar unless they are to be served at another event later in the week.

Town & Country Resort at the Northwest corner of the property off of Fashion Valley Rd. You will see the Cellar refrigerated trailers on your right after entering. Trailers will be located next to Lookout Point, right where the map shows “Pacific Rooms F-I second level.

Town & Country Cellar Map

  • Tuesday, June 20, 8:00 am-4:00 pm
  • Wednesday, June 21, 8:00 am-4:00 pm
  • Thursday, June 22, 8:00 am-5:00 pm
  • Friday, June 23, 8:00 am-5:00 pm

Professionally-Brewed Beer

Commercial beer from licensed breweries may be delivered directly to the Town & Country Resort by breweries or their distributors during these same hours.  Please make sure to drop your beer, then go and find parking.  You will not be able to remain parked on the loading dock for any reason.

If you are a professional brewer or sponsor shipping beer to Homebrew Con please use this same address for delivery.  Beers must arrive between Tuesday, June 21 and Wednesday, June 22.

Kickoff Party Information for Professional Breweries

  • Date: Thursday, June 22
  • Time: 5:00 pm – 8:00 pm
    Please note that the Welcome Toast and Keynote start at 4:00 pm and you will not start pouring until 5:00 pm.
  • Location: Town & Country Resort
  • Breweries are invited to bring up to 5 brands for the event, with a minimum of 3 brands.
  • We recommend one ½ barrel keg or 7 cases per brand.
  • Beer for Homebrew Con may be delivered directly to the venue on the day of the Kickoff Party (details will be emailed to participating breweries).
  • All beer for the event is a donation and not purchased by the Brewers Association.
  • Each participating brewery will receive three complimentary full conference badges for pouring beer at the Kickoff Party.
  • Each participating brewery will receive a 10′ x 10′ booth space that includes a table for serving your beers.
  • Ice is provided.
  • Bus tubs are available for your use if you are serving bottles or cans. Please bring your own keg tub.
  • Breweries are encouraged to bring signage/banners to decorate their table. There is no pipe/drape to hang an overhead banner.
  • Pop-up tents are allowed.
  • Brewery swag for attendees is welcome, but please NO stickers.
  • When delivering beer please use the Cellar map above
  • If serving kegs – you must provide your own equipment including, jockey box, regulator, and gas. You can bring this with you to the event with your beers.
  • Breweries can start setting up their booth at 3:00 pm and should be set and ready to pour by 5:00 pm.

Questions? Please contact Cellar Manager Mike Aronson: